The designers who specialize in the hospitality industry - that is, restaurants, bars and nightclubs, and hotels - are adept at creating a design motif suitable to the needs and qualities of their clients. In effect, a designer becomes a type of investigative psychologist while they "pick the brain" of a restaurant or nightclub entrepreneur.

The type of design best suited for a restaurant is frequently dependent on a number of factors. The area in which the restaurant is or will be located is one of the most important factors, as it will affect other important elements such as size, location, and cost. Obviously an urban nightclub in the penthouse of a skyscraper will have certain particular issues quite different from that of a suburban or rural restaurant in a warehouse.

The genre or focus of the restaurant will be the most important factor in determining the designing of their business. A nightclub that pulls toward a particular crowd, such as perhaps fans of country music, will not wish or expect a design plan that includes shockingly urban metallic gothic furniture or ice sculptures in fountains. The restaurant interior designer would have no problem understanding this from the start.

Contemporary restaurant design has produced amazing and experimental results using the most innovative and exciting design methods. As computers assist designers in the planning and implementation of these designs, new concepts and amazing possibilities will begin to surface. With all the potential in professional interior design, why would any restaurateur choose any other possibility than to hire a professional interior designer?